The Sustainability Award aims to recognise and promote to a wider audience those individuals who have been able to integrate sustainability into the core business strategy of their company / organisation through their leadership and have been able to initiate systemic changes to accelerate sustainability processes in the tourism sector through their credible, exemplary actions and innovative measures.
In addition, the aim of the award is to inspire companies and their managers in the tourism sector to integrate sustainability into their decisions and to develop business solutions that go beyond business as usual, to pioneer and set an example for all industry players.
The Sustainability Award, which is open to application, recognises the work of individuals who have taken a leading role in the most outstanding sustainable tourism projects through a professional and a public prize.